The Challenge

Cliniclean, a second-generation brand known for its versatile antiseptic solution containing Chlorhexidine Gluconate 4% (CHG), had zero presence on Amazon. Despite being a high-quality product used for patient pre-op prep and personal hand washing, the brand was not reaching its potential audience in the e-commerce space. When Cliniclean decided it was time to launch on Amazon, they came to EcomTactics to make it happen the right way.

Their concerns were real:
• No Amazon listings had been created yet
• Poor product images and inconsistent branding across online channels
• Risk of third parties misusing their UPC codes or misrepresenting the brand
• No PPC strategy to drive visibility or traffic

Our Solution

EcomTactics delivered a full Amazon launch strategy built to give Cliniclean a clean, professional, and high-converting presence. We handled:
• Listing Optimization: We created clear, compliant, and keyword-rich product listings designed to convert shoppers and improve organic visibility.
• Image Overhaul: We developed a cohesive, high-quality image set that properly reflected the brand, minimized confusion, and built shopper trust.
• PPC Strategy & Management: We launched targeted advertising campaigns to generate initial visibility, boost keyword rankings, and drive early momentum.
• Brand Control & Cleanup: We proactively structured the listing to prevent unauthorized sellers and protect Cliniclean’s branding from being diluted on Amazon.

The Results

In just two months, Cliniclean began seeing steady growth. Sales doubled—from 100 units per month to 200—and have now grown to over 400 units per month. The optimized listings, combined with effective PPC management and improved brand presentation, gave Cliniclean the presence and control it needed to succeed on the platform.
• 🚀 4x Sales Growth (100 → 400+ units/month)
• 🎯 Improved Keyword Rankings & Visibility via PPC
• 🛡️ Stronger Brand Control & Consistency Across Amazon
• 💬 Positive Reviews and Increased Customer Trust

Testimonial

“We had no idea how to bring our product to Amazon the right way, but EcomTactics made it seamless. From day one, they understood our concerns and delivered a full strategy that not only protected our brand but helped it grow fast. Thanks to their work, we’re now selling over 400 units a month and have a polished, professional presence that reflects the Cliniclean name.”
— Cliniclean Team